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SEASONED Product Leadership Aligned on Results
SEASONED Product Leadership Aligned on Results
But for real. Without a focus on business North Stars, even killer-designed, user-tested SaaS solutions are just empty ammo crates. Take a peek. Like what you see? Drop a line!
Head of Design
Head of Design
Led Gloo’s design department through a seamless transition
Led Gloo’s design department through a seamless transition
Led Gloo’s design department through a seamless transition
Product Leadership
Product Leadership
Held the wheel on Autonomous vehicles, Rentals and Cross-Departmental Teams
Held the wheel on Autonomous vehicles, Rentals and Cross-Departmental Teams
Held the wheel on Autonomous vehicles, Rentals and Cross-Departmental Teams
Senior Oversight
Senior Oversight
Drove a swiss army knife of embedded capabilities for Meetup to pull from
Drove a swiss army knife of embedded capabilities for Meetup to pull from
Drove a swiss army knife of embedded capabilities for Meetup to pull from
Senior Oversight
Senior Oversight
Cranked out a fully improved check-out process for the AutoNation website and the mobile application
Cranked out a fully improved check-out process for the AutoNation website and the mobile application
Cranked out a fully improved check-out process for the AutoNation website and the mobile application
Load More
Load More
Load More
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PRINCIPLES
PRINCIPLES
Guiding Principles for Unstoppable Success
Guiding Principles for Unstoppable Success
Guiding Principles for Unstoppable Success
Every digital product demands strategy and tactical precision. I leverage design thinking, the thoughtful experience frameworks, and other project-relevant processes to keep SaaS, web, and app products mission-focused and effective—no last-minute skirmishes.
Every digital product demands strategy and tactical precision. I leverage design thinking, the thoughtful experience frameworks, and other project-relevant processes to keep SaaS, web, and app products mission-focused and effective—no last-minute skirmishes.
Leading with Purpose and Integrity
Leading with Purpose and Integrity
Leading with Purpose and Integrity
Leading with Purpose and Integrity
Products That Transform Markets
Products That Transform Markets
Innovating Products That Transform Markets
Innovating Products That Transform Markets
Innovating Products That Transform Markets
design
thinkingFor when you need to get the right problem solved with the right solutions, this process ensures creativity is grounded in real user needs and market insights.
MAJOR IMPACTS:
Customer-Centered Design
Market Validation
Empathy-First Approach
THOUGHTFUL
experienceIf you want to ensure your brand, product, and customer journey are working in sync, the Thoughtful Experience approach makes every touchpoint resonate.
MAJOR IMPACTS:
Customer Journey Mapping
User-Centric Messaging
Simplicity Drives Engagement
{ BATTLE TACTICS }
{ BATTLE TACTICS }
Forging Brands and Products That Cultivate Loyalty and Fuel Growth
Forging Brands and Products That Cultivate Loyalty and Fuel Growth
Every project demands a clear strategy and tactical precision. Drawing from the leadership trenches and utilizing proven methods like design thinking, agile processes, and SPRINT consulting—among others—I ensure your brand and product initiatives align with your North Stars, keeping you focused and effective—not scrambling in a war room for customers and or users.
design thinking
For when you need to get the right problem solved with the right solutions, this process ensures creativity is grounded in real user needs and market insights.
MAJOR IMPACTS:
Empathy-First Approach
Customer-Centered Design
Market Validation
01
set a goal
02
Data + insights
03
problems + Opportunities
04
hypotheses
05
design solutions
06
learnings
thoughtful experience
If you want to ensure your brand, product, and customer journey are working in sync, the Thoughtful Experience approach makes every touchpoint resonate.
MAJOR IMPACTS:
Customer Journey Mapping
User-Centric Messaging
Simplicity Drives Engagement
design thinking
For when you need to get the right problem solved with the right solutions, this process ensures creativity is grounded in real user needs and market insights.
MAJOR IMPACTS:
Empathy-First Approach
Customer-Centered Design
Market Validation
01
set a goal
02
Data + insights
03
problems + Opportunities
04
hypotheses
05
design solutions
06
learnings
thoughtful experience
If you want to ensure your brand, product, and customer journey are working in sync, the Thoughtful Experience approach makes every touchpoint resonate.
MAJOR IMPACTS:
Customer Journey Mapping
User-Centric Messaging
Simplicity Drives Engagement
SEASONED Product Leadership Aligned on Results
But for real. Without a focus on business North Stars, even killer-designed, user-tested SaaS solutions are just empty ammo crates. Take a peek. Like what you see? Drop a line!